Google defines a blog as “A personal website or web page on
which an individual records opinions, links to other sites, etc. on a regular
basis.” It is included in the definition
that the recording of information occurs on a regular basis. Keep in mind that the word regular is
relative.
The Goal of Many Bloggers is to Get Readers
One of the goals of many bloggers is to get readers. Most people want more than 1,000. Usually,
in the beginning, when you first start blogging, you don’t get nearly that many
readers. However, if you consistently
submit new content to your blog every day you will see that your readership
will grow. The more blog posts that you
write the more search engines can find entry points to your blog and the more
likely it is that your blog will be found.
Making Daily Posts to A Blog
Updating a blog daily takes a lot of hard work and
commitment. It is not always easy to
come up with new daily content that is chock full of value. However, the search engines will love it and
it will grow your readership relatively quickly. Even so, updating a blog daily might not fit
the bill for every blogger. Some blogs
require more frequent updates and some blogs require less. Consider the following paragraph.
Blog Publishing Schedules
Different types of blogs require different publishing
schedules. Joel Frielander gives the following schedules for blog publishing:
If you are publishing short news stories, then you are going to want to publish your blog several times in a day. If you are publishing inspirational material, like a daily inspirational quote, then you are going to want to blog once a day. If you are publishing blogs that have different subject matter you might consider publishing two to three times a week, each day for a different purpose. For instance on Mondays you could publish the tip for the week, on Wednesday an article, and on Friday industry news. There are also times when you would want to publish weekly. This gives you a full week to come up with really great content. If you decide to publish only twice a month you won’t build up a lot of readers but this schedule will satisfy search engines that like sites that are updated regularly.
If you are publishing short news stories, then you are going to want to publish your blog several times in a day. If you are publishing inspirational material, like a daily inspirational quote, then you are going to want to blog once a day. If you are publishing blogs that have different subject matter you might consider publishing two to three times a week, each day for a different purpose. For instance on Mondays you could publish the tip for the week, on Wednesday an article, and on Friday industry news. There are also times when you would want to publish weekly. This gives you a full week to come up with really great content. If you decide to publish only twice a month you won’t build up a lot of readers but this schedule will satisfy search engines that like sites that are updated regularly.
Conclusion
Well, we have now seen that the frequency of updates on a
blog should be determined by the type of blog.
You as the writer has to determine which type of blog you are most
comfortable with writing and this will determine the frequency that you need to
publish. Keep in mind, though, that when
you choose a frequency it is important that you keep to a set schedule. Therefore only choose a publishing schedule that you
can commit to.
If you learned anything new from this article then please leave a comment.
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