Many internet marketers are very interested in article
marketing and establishing a presence as an authority on the internet. However, they don’t feel that they have
anything to offer. Well I am here to
tell you that just about anyone can be an author and an authority.
The internet is full of people who are thirsty for
information. It is like they are lost in
an information desert and are thankful for every bit of information that they
find. It is not uncommon for an internet
surfer to access numerous blogs and articles on one subject without being
able to grasp all the concepts that are presented. This is more often than not because of the
way the information is presented.
You can offer answers to these many internet surfers. Being an authority
on a subject does not mean that you have to offer new information. This will surely come in time. The information that you give could very well
be information that is well distributed throughout the internet but not
presented in a way that resonates with every reader. This is where you, as the author, come into
play. You could research a topic that
has already been written about by several authors and present this information
with your individual spin on it. Your
individual perspective on the information is what will make the information
that you present unique. Also, one thing
that you will find is that once you start researching topics you are becoming
more knowledgeable on the subject and indeed an authority on the topic.
Another way that you can become an authority on a subject is
to use the information that is given to you through the many webinars that you
attend. Webinars are usually rich in informational
tidbits about industry how tos. The
notes that you take on these webinars are rich in information that others would
even be willing to pay for. Why not
transcribe these notes onto a blog or an article. The information would more than likely be
just as valuable to others as it is to you.
If you are an affiliate or network marketer you have a
wealth of information at your fingertips that could easily set you apart in
industry as an authority. Your upline or
sponsors will more than likely have experiences that you can share with
others. You could interview them on how
they became successful. More
specifically you could ask them about any shortcuts that they have used or
about the challenges that they have overcome.
Be sure to get their permission to share the information on a blog or in
an article.
Now keep in mind, we
are not suggesting that you plagiarize. Becoming
known as an authority on a topic is easily done without doing anything wrong. Putting into your own words the information
that you glean from researching a topic, accessing your personal notes, and
interviewing others can easily and safely set you apart as an authority on many
topics.
If you learned anything new from this article then please leave a comment.
